National Occupational Classification, TEER 4

NOC 64101: Sales and account representatives - wholesale trade (non-technical)

Sales representatives in wholesale trade (non-technical), sell non-technical goods and services to retail, wholesale, commercial, industrial, professional and other clients domestically and internationally. Below are the main duties, all 135 job titles it covers, what it means for Express Entry and what it pays in each province.

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  • Official NOC 2021 data
  • Job Bank wages

What is NOC 64101?

NOC 64101 is the code for sales and account representatives - wholesale trade (non-technical) in the National Occupational Classification (NOC) 2021. Job titles in this group include advertising time sales representative, food products sales representative, freight sales agent and graphic design sales representative. It is a TEER 4 occupation (usually a high school diploma or several weeks of on-the-job training), so it does not count as skilled work for Express Entry. The Job Bank median wage across Canada is $31.50 an hour.

NOC code
64101
TEER
4: High school or several weeks of training
Broad category
Sales and service occupations
Express Entry
Not skilled
Category draws
None
Median wage
$31.50 an hour

Job titles under NOC 64101

Sales representatives in wholesale trade (non-technical), sell non-technical goods and services to retail, wholesale, commercial, industrial, professional and other clients domestically and internationally. They are employed by establishments that produce or provide goods and services such as petroleum companies, food, beverage and tobacco producers, clothing manufacturers, motor vehicles and parts manufacturers, hotels, business services firms, and transportation companies. Auctioneers are included in this unit group. Sales representatives in wholesale trade who are supervisors are also included in this unit group.

Main job titles

  • advertising time sales representative
  • food products sales representative
  • freight sales agent
  • graphic design sales representative
  • hotel accommodations sales executive
  • liquor sales representative
  • magazine sales representative
  • oil distributor
  • security services sales consultant
  • transfer company agent
  • wholesale trade representatives supervisor

All 135 job titles in the NOC index

advertising agency broker, advertising space representative - print media, advertising time sales representative, alarm system sales representative, alcoholic beverage sales representative - wholesale, aluminum products sales representative - wholesale, auctioneer, automotive parts sales representative - wholesale (non-technical), automotive parts salesperson - wholesale, beer sales representative - wholesale, booking agent - wholesale, building maintenance services sales representative, business equipment sales representative - wholesale, business forms sales representative, business services sales representative, canvas product sales representative, cartage and storage salesperson, catalogue agent - wholesale, classified ad salesperson, cleaning services sales representative, collection agency sales representative, commercial agent - wholesale, commercial and industrial equipment and supplies sales representative - wholesale (non-technical), commercial salesperson - wholesale, computer services sales representative, concrete products salesperson - wholesale, consumer sales representative, courier services sales representative, credit bureau sales representative, delivery services sales agent, delivery services sales representative, design sales representative - wholesale, display advertising sales representative, district sales representative - wholesale, export company sales representative, export sales representative, exporter, feed product sales representative, field salesperson - wholesale, financial services sales representative, financial services salesperson, fleet sales representative, food products sales representative, food services sales representative, freight forwarding services sales representative, freight sales agent, freight services sales representative, freight traffic agent, fur trader, graphic arts sales representative, graphic design sales representative, group travel sales representative, hotel accommodations sales executive, hotel services sales representative, hotel supply sales representative, import company sales representative, import sales representative, importer, import-export tradesperson - wholesale, industrial tool sales representative, institutional food services sales representative, insulation salesperson - wholesale, janitorial services sales representative, laundry services sales representative, leasing services sales representative, lighting fixture sales representative - wholesale (non-technical), liquor sales representative, liquor sales representative - wholesale, lumber sales representative - wholesale, magazine sales representative, magazine sales representative - wholesale, manufacturer's agent - wholesale (non-technical), manufacturer's representative - wholesale (non-technical), media time sales representative, membership sales representative, motor vehicle and equipment sales representative - wholesale (non-technical), non-technical sales specialist - wholesale, novelty products salesperson - wholesale, novelty sales representative - wholesale, ocean and lake container transportation sales representative, office equipment sales representative - wholesale (non-technical), office furniture sales representative - wholesale, oil distributor, paper industry sales consultant, periodicals sales representative, periodicals sales representative - wholesale, petroleum product sales representative - wholesale, photographic services sales representative, plastic product sales representative - wholesale, postal services commercial sales representative, printing services sales representative, publication distributor - wholesale, publication sales representative - wholesale, publisher's sales representative - wholesale, pulp and paper product sales representative, pump and compressor sales representative - wholesale, radio advertising time sales representative, recordings contact person, recycling sales representative, regional sales representative - wholesale, reservation agent - wholesale, restaurant equipment sales representative, rubber product sales representative - wholesale, sales agent - wholesale (non-technical), sales consultant - wholesale (non-technical), sales coordinator - wholesale (non-technical), sales executive - wholesale (non-technical), sales representative - wholesale (non-technical), salesperson - wholesale (non-technical), security services sales consultant, security services sales consultant - wholesale, security services sales representative, security services sales representative - wholesale, security system salesperson, shipping sales representative, sign and display leasing agent, sign and display sales representative, storage services sales representative, supplier - wholesale, telephone equipment sales representative - wholesale (non-technical), television advertising time sales representative, television advertising time salesperson, textbook sales representative, tobacco product sales representative - wholesale, tour operator - wholesale, tour package sales representative - wholesale, transfer company agent, travelling salesperson - wholesale, truck and trailer sales representative - wholesale (non-technical), vending machine sales representative, vending machine services sales representative, wholesale purveyor, wholesale trade representative, wholesale trade representatives supervisor, wine sales representative - wholesale.

Main duties of NOC 64101

This group performs some or all of the following duties:

  • Promote sales to existing clients
  • Identify and solicit potential clients
  • Provide clients with presentations on the benefits and uses of goods or services
  • Estimate or quote prices, credit or contract terms, warranties and delivery dates
  • Prepare or oversee preparation of sales or other contracts
  • Consult with clients after sale or signed contracts to resolve problems and to provide ongoing support
  • Review and adapt to information regarding product innovations, competitors and market conditions
  • Represent companies that export and import products or services to and from foreign countries
  • May conduct sales transactions through Internet-based electronic commerce
  • May supervise the activities of other sales representatives.

Employment requirements

  • Completion of secondary school is required.
  • A university degree or completion of a college or other program may be required.
  • Experience in sales or in an occupation related to the product or service is usually required.
  • Fluency in a foreign language and/or foreign country work or travel experience may be required for sales representatives seeking employment with companies that import or export goods or services.
  • Supervisors and senior sales representatives require experience.
  • Voluntary certification is available from the Canadian Professional Sales Association.

Additional information

  • Progression to sales management positions is possible with additional training or experience.

Is NOC 64101 eligible for Express Entry?

Not for the main Express Entry programs, which need TEER 0, 1, 2 or 3 work. TEER 4 jobs can still lead to permanent residence through some provincial and other programs, so check each program's own list.

NOC 64101 and Express Entry
Program or drawNOC 64101
Federal Skilled Worker ProgramDoes not count (TEER 4)
Canadian Experience ClassDoes not count (TEER 4)
Federal Skilled Trades ProgramNot a listed trade
Occupation category draws (2026)Not on any occupation list
French-language proficiency (category draw)Open to any occupation with NCLC 7 in French

Read how TEER categories work and the full list of NOC codes in each 2026 category draw. Category draws also need at least 12 months of full-time work (or the same amount part-time) in one listed occupation within the past 3 years.

How much does NOC 64101 pay?

Job Bank wages for this occupation, per hour. Low and high are, in most cases, the 10th and 90th percentiles, so 8 in 10 workers earn somewhere between them.

NOC 64101 wages by province and territory
AreaLowMedianHigh
Canada$19.23$31.50$56.23
Newfoundland and Labrador$16.00$24.04$42.50
Prince Edward Island$18.32$28.85$45.00
Nova Scotia$17.50$27.88$45.67
New Brunswick$16.85$25.00$48.53
Quebec$20.00$31.45$54.81
Ontario$19.23$31.25$57.69
Manitoba$18.00$31.93$55.56
Saskatchewan$19.00$33.65$50.00
Alberta$20.00$33.00$55.29
British Columbia$19.23$33.65$56.41

Source: Job Bank, Employment and Social Development Canada (Job Bank 2025 wages, revised November 19, 2025), data from 2023-2024 (Labour Force Survey). Wages for job offers in LMIA and provincial programs are compared with these figures, so check the current numbers on Job Bank before you rely on them.

Using NOC 64101 duties on your resume

Canadian resumes do not list NOC codes. Employers read your job titles, what you did and what came of it. The NOC duties are still a useful checklist: if you did these tasks, say so in your own words and add the numbers that prove it.

For Express Entry, the reference letter from your employer should describe the duties you really performed, in line with this lead statement and most of the main duties, without copying the NOC text word for word. The free reference letter generator checks your duties against NOC 64101 as you write.

  • Start each bullet with a strong verb and end it with a result: how many, how often, how fast.
  • Use the job title your employer used, even if the NOC title is different.
  • Keep immigration details such as your NOC code and permit type off the resume.

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Where this information comes from

Occupation codes, titles and descriptions are adapted from Statistics Canada, National Occupational Classification (NOC) 2021 Version 1.0. This does not constitute an endorsement by Statistics Canada of this product.

Wages come from Job Bank, Employment and Social Development Canada (Job Bank 2025 wages, revised November 19, 2025). Contains information licensed under the Open Government Licence – Canada.

Express Entry rules come from Immigration, Refugees and Citizenship Canada (IRCC): the program pages for the Federal Skilled Worker Program, the Canadian Experience Class and the Federal Skilled Trades Program, and the category-based selection page as modified on June 22, 2026.

Frequently asked questions

What is the NOC code for a advertising time sales representative?

NOC 64101, Sales and account representatives - wholesale trade (non-technical), a TEER 4 occupation in NOC 2021.

What TEER is NOC 64101?

TEER 4. Usually a high school diploma or several weeks of on-the-job training. The TEER is the second digit of the code. See all TEER categories.

Is NOC 64101 eligible for Express Entry?

Not for the Federal Skilled Worker Program, the Canadian Experience Class or the Federal Skilled Trades Program, which need TEER 0 to 3 work. Some provincial nominee programs and other pathways accept TEER 4 jobs.

Is NOC 64101 in an Express Entry category-based draw?

No. It is not on any 2026 occupation list. The French-language proficiency category is open to any occupation if you reach NCLC 7 in French. See every category.

How much does NOC 64101 pay in Canada?

The Job Bank median across Canada is $31.50 an hour, with most wages between $19.23 and $56.23. Pay varies by province: see the table above.

Where is the official description?

On the Statistics Canada and ESDC NOC site: search 64101 in NOC 2021 Version 1.0. This page shows the same text, from the open data Statistics Canada publishes.

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